Odd brand placement: Spongebob Squarepants Rectal Thermometer

Best part: “Plays SpongeBob SquarePants Theme at the end of temperature taking.” Yeah, that’s gonna make the kid happier.

For reasons I won’t even pretend to understand the most consistently viewed page here at the Damage is: Headline of the day: SpongeBob Squarepants Digital Camera Is Neither Square-Shaped Nor Made Of Sponges. Its 2188 views make it the 4th most viewed page after my 2006 and 2007 annual lists of the Top marketing blunders and the gallery of grenade-shaped products that was linked to from DarkRoastedBlend. But that SpongeBob headline is like money in the bank. EVERY WEEK it is either the first or second most visited post. So I’m hoping that the Square one can do some more magic here.

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