High School Musical promo panties banned in UK

Mrs. CollateralDamage got the story:

Following objections by parents in Great Britian, Disney has stopped selling High School Musical themed panties for “tween” girls. The panties have the phrase “Dive In” emblazoned on them, prompting an uproar in the UK. According to Disney, the slogan is from the swimming pool scene featured in “High School Musical 2.”

That filthy, filthy mouse.

This entry was posted on Monday, August 18th, 2008 at 8:50 pm and is filed under Disney, High School Musical, Marketing, Marketing blunders, Mrs. Collateral Damage's Guide to Disney, Mrs. CollateralDamage. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “High School Musical promo panties banned in UK”

  1. Steve Says:
    August 19, 2008 at 8:20 am

    Alcohol or drugs? What do you suppose they were using when they decided to market these?

    Do companies market stuff knowing, for certain, it will have to be withdrawn, just for the press?

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