Collateral Damage

Entries categorized as 'Disney'

Disney now also stalking boys

April 22, 2008 · 3 Comments

Well, that’s one way to read this headline: “Disney chases older boys with adventure toys, shows.”

Walt Disney Co. is turning up the speed and power to balance its tiaras and flowers, as boys who have grown beyond Mickey Mouse are seeking fun and adventure outside the entertainment studio’s kingdom. Disney, whose two strongest franchises until 2001 were the gender-neutral Winnie the Pooh and Mickey Mouse, has seen product sales skew toward girls since Disney Princesses, launched that year, has turned into a $4 billion phenomenon among 3- to 6-year-old wannabes.

In other words, after years of pretending that this market didn’t exist The Mouse has found that Pirates of The Caribbean is bringing in the boys. I say “pretending the market didn’t exist” because three years ago the head of their consumer products division explained their all-girl approach by saying no one had success connecting with older boys. It was such a preposterous statement from such an otherwise smart guy that I translated it to mean, “we haven’t come up with it yet.”

BTW, one question for the honchos at The Mouse: WHEN ARE YOU GOING TO PUT OUT PINOCCHIO ON DVD??? It’s one of my all time faves and I can’t wait to terrify CollateralDamageJr with it.

Categories: Disney · Marketing · Marketing to girls · Marketing to kids
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Hugo Chavez is a pawn of the Disney corporation!

April 3, 2008 · 2 Comments

micky chavez

Any questions?

Categories: Disney · Mickey Mouse
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Disney changing It’s A Small World to “A Salute to All Nations, But Mostly America”

March 6, 2008 · 1 Comment

There is probably no one Disney ride/attraction I loathe more than “It’s A Small World.”

It brings together all the worst of Disney & theme parks into one package.

In design terms it has a banality and mediocrity that makes it possible to forget these are the same people that brought us Oswald the Rabbit, Pinocchio, the early Mickey Mouse cartoons and a host of other wonderful works of real art.

It also has the problematic racial issues that litter the Mouse’s history: Song of The South, Epcot’s bizarre and historically inaccurate Eurocentric history lessons, an animatronic Native American village — (personally I was hoping Euro Disney would have an animatronic shtetl). In Small World the racial problem becomes that all the people of the earth who are not already Caucasian appear to have undergone a severe loss in melanin. Small World’s many deficiencies are wrapped in a song I can only compare to the aural equivalent of mixing Twinkies & Spam.

Given all this you would think it impossible to make the attraction* any worse. But NOOOOOOOO. In what seems to be a complete violation of Small World’s saccharine “we’re all alike” will now include a nice cuddly display of nationalism.

Mrs. Collateral Damage — aka The Queen of All Disney Media — quotes the following:

And in one of the most egregious and downright disgusting decisions in Disney theme park history, the gorgeous New Guinea rainforest scene, replete with some of Mary Blair’s most whimsical character creations (a crocodile with an umbrella, colorful birds hatching from eggs) and her drummer children with Tiki Masks on the opposite shore will be replaced with a Hooray for U.S.A sequence.

Now don’t get me started on the whole tiki masks thing and the gross condescension towards indigenous peoples — anyone surprised that we don’t get cute caricatures of any Christian religious images?

I really think Disney should go the whole way with this redo and insert a display of gross nationalism for every nation. Then they could have a follow-up ride called “It’s A Small World War.”

BTW, the headline is a quote from one of my favorite Disney attractions: Muppet*vision 3D.

Kermit the Frog: We will also see a rousing finale from Sam the Eagle. What’s it called, Sam?
Sam the Eagle: It’s called “A Salute to All Nations, But Mostly America”.

*or is it a ride? that’s one of those distinctions that the Disney-centi are very particular about.

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Categories: Disney · Disney Land · Disney World · Marketing · Marketing blunders · Marketing to kids · Mrs. Collateral Damage's Guide to Disney · Mrs. CollateralDamage · Walt Disney World
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Disney bans kids from Disney World restaurant

January 7, 2008 · 1 Comment

Walt Disney World, home of Mickey Mouse, Tigger and Tinkerbell, has banned young children from its fanciest restaurant, reported CBS station WFOR-TV in Miami. Beginning this week, children under 10 are no longer welcome at Victoria & Albert’s in the Grand Floridian Resort & Spa, the theme park’s only restaurant with an AAA five-diamond rating.

Because there are grownups at Disney World who want to pretend they aren’t acting like children, that’s why.

In all fairness, it’s probably a great marketing move for the restaurant and its customers but it presents a PR nightmare. Cheap shot headlines like mine are just too easy.

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Categories: Disney · Disney World · Marketing · Marketing blunders · Marketing to kids · Walt Disney World
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School district must pay $95K for banning Tigger socks

December 16, 2007 · 3 Comments

Loyal readers will doubtless remember last spring’s post When Tigger socks are outlawed, only outlaws will wear cheerful Disney branded cloth on their feet. In it

Toni Kay Scott, a student at Napa Valley’s Redwood Middle School, was sent to an in-school suspension program (with the wonderfully Orwellian-name of Students With Attitude Problems). Her crime? Violating a dress code by wearing socks with Tigger on them, along with a denim skirt and a brown shirt with a pink border.

tiggerTo no one’s surprise a lawsuit ensued. Said suit has now been settled. The school district has had to cough up$95K in lawyers’ fees and “may no longer require students to wear only solid-color clothing.

Moral of the story: Don’t mess with The T.

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Categories: Disney · Marketing · Marketing to girls · Marketing to kids · Tigger · When things are outlawed
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Spirit Airlines doesn’t consider acronym before launching “Many Islands, Low Fares” campaign

December 6, 2007 · 1 Comment

Spirit Airlines forgot to do some basic acronym checking with its latest sales campaign. The Florida-based airline, which specializes in Caribbean trips, inadvertently started offering a “MILF” special. While this likely resulted in an increase in traffic to the airline’s web site, apparently it wasn’t the type of traffic Spirit wanted. The slogan was removed from the site on Tuesday.

Maybe they thought it stood for “Mom, I’d like to fly!”

Maybe it’s something in Florida that makes companies obtuse on this topic. Disney ran into a similar problem with its Monsters, Inc. Laugh Floor attraction.

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Categories: Disney · Disney World · Marketing · Marketing blunders
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J.K. Rowling sues festival for constructing physical version of an imaginary place

October 12, 2007 · 2 Comments

KOLKATA, India (AFP) - Harry Potter author J.K. Rowling is suing organisers of a religious event for constructing a replica of her imaginary Hogwarts Castle in an eastern India city, officials said Thursday.

How do you make a replica of something that’s imaginary? If I build a recreation of Yossarian’s tent from Catch-22 can I be sued by Joseph Heller’s estate? Doesn’t the whole basis of this law suit put the entire Disney empire at risk? I’m suing over Cinderella’s castle. It infringes on my idea of what the thing should look like. No, wait, Mrs. CD won’t let me. Bad husband. No suing The Mouse. Baaad.

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Categories: Catch-22 · Cinderella · Disney · Disney Land · Disney World · Harry Potter · J.K. Rowling · Joseph Heller · Mrs. Collateral Damage's Guide to Disney · Mrs. CollateralDamage · Yossarian

Sex, violence and religion: Churches use Halo 3 and porn to attract customers

October 11, 2007 · 1 Comment

Everyone else is doing it, so why not them?

The computer game Halo is hot so:

Acts of GodAcross the country, hundreds of ministers and pastors desperate to reach young congregants have drawn concern and criticism through their use of an unusual recruiting tool: the immersive and violent video game Halo.

Pornography, of course, is always popular so:

The Crux, a Fishers church, joined a nationwide movement Sunday to address the issue, a day they called “Porn Sunday,” WRTV-TV in Indianapolis reported. Across the country, hundreds of churches talked about what some call America’s dirty little secret. An estimated 40 million people visit porn sites daily, generating an estimated $6.2 billion for porn purveyors in the United States alone, according to Porn Sunday’s organizers. Porn Sunday is a movement started by two pastors from California who formed a church called xxxchurch.com, dubbed a Christian porn site.

And to think people once got upset because Vatican II switched the Catholic Church from Latin to the vernacular. (Cue Tom Lehrer.) All of this goes a long way to explain why the Night of Joy Christian music event at Walt Disney World is considered the rowdiest, most debauched event in the Happiest Place on Earth:

. . . some who have attended previous NOJ festivals, as well as Cast Members who’ve worked it, claim that of all the separate-ticket events held at the Magic Kingdom, it’s the most unruly. Tales abound of the Magic Kingdom overrun by mobs of drunken teens, petty thievery in the shops, as well as an overworked security dealing with fights among the crowds of young concert attendees.

(Maybe it’s just the context but doesn’t Night of Joy sound a little dirty?)

It’s actually disingenuous of me to criticize this behavior. I mean if you read the source material … aka The BIBLE … it’s just filled with this stuff.

But that’s all in the Old (fun) Testament, the New Testament’s stories offer far less in the way of how people do act and more in the way of how it is hoped they will act. Because of this I think it’s OK for Catholic Bishops in Belgium to complain about a TV ad depicting a pot-bellied, hippy Jesus performing miracles and picking up scantily-clad girls up in a nightclub.

God Ad

According to the texts I’ve read (and I haven’t finished The Gnostic Gospels yet) while Jesus did meet “fallen women” he put a premium on helping them back up. It’s important to show the full story.

(Acts of God image courtesy of GreatCosmicHappyAss.com which has a bunch of other funny God cards.)

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Categories: Christian music · Church marketing · Death as marketing opportunity · Disney · Disney World · Gnostic Gospels · Halo 3 · Jesus · Jesus Christ · Magic Kingdom · Marketing · Night of Joy · Pope · Porn · Porn Sunday · Pornography · Religion · Sex · Tom Lehrer · Vatican · Vatican 2 · WDW · Walt Disney World · XXXChurch · computer games · sacrilegious · video game

Pixar brings plague of pet rats to Paris

October 5, 2007 · 1 Comment

First it was dalmations, now it’s rodents. When Disney’s remake of 101 Dalmations came out it caused such a frenzy for dalmation pups that local animal shelters saw a marked increase in the number of spotted pups being turned in. Now Pixar, owned by the Mouse, has done it again. Thomas Huxley reports in his wonderful blog Upcoming Pixar that:

Gerald Moreau who runs a group which promotes rats as pets has said that hits to his website have risen 40% since the release of Ratatouille in France.

Sadly it is far easier to dispose of a rat one doesn’t want…

Mr. Huxley goes on to ask if anyone not in France has been bitten by the rat (pet) bug.

I must say, Non, but only because Big Brother SSG Collateral Damage had one when we were kids. I was quite fond of John Rat (actual name) but I’m holding out for a different pet … a b-lld-g or two.

BTW, here’s a link to my review of Ratatouille.

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Categories: Big Brother SSG Collateral Damage · Disney · Marketing · Mickey Mouse · Ratatouille · Rats

You read it here first: Media, Pentagon getting their ideas from me & CD jr.

August 20, 2007 · 1 Comment

From The NY Daily News: CIVIL WAR REENACTMENT - IN BAGHDAD?

Where did they come up with this one? The Multi-National Corps-Iraq press desk sent out a release today about a new operation targeting insurgents in Baghdad, which succeeded killing two insurgents and locating a cache of “artillery rounds, mortars, cell phones, weapons, propaganda, ammunition magazines and other bomb-making materials.” The clever name of this mission? Operation Bull Run.

From CD in February 2006: The Iraq Civil War, or Operation Bull Run

Last Sunday, Secretary of State Rice made the TV rounds and dismissed an “impending” civil war. And, technically, she’s right: It’s not impending if it’s already here. Her comments sound like Gen. Westmoreland’s December 1967 dismissal of the North Vietnamese’s ability to launch an offensive anywhere in South Vietnam. The following month the North launched the Tet offensive everywhere in South Vietnam.

Two points for the Pentagon to keep in mind:

  1. It was a JOKE.
  2. There have been two previous battles of Bull Run. We lost ‘em both.

Y’know, Tom Lehrer once said that irony died when Henry Kissinger won the Nobel Peace Prize. Oh Tom, if only you’d been right.

(Mad props to Flagrancy To Reason for finding this.)

From Wired: How to Take Money From Kids: Sell Toys Both Physical and Virtual

Webkinz kick-started a trend in children’s gaming that ties virtual environments to real-world merchandise. Online games for kids aren’t new. Sierra Online had tot-focused games in the early ’90s, and Neopets proved a hot product six years ago with a similar concept. But the unprecedented success of Webkinz is inspiring everyone from Barbie to Disney to get children invested in both the digital and the physical.

From TheWhatchamacallit: Neopets a neoscam?

The NC Mall was the final blow though. Needing to use real money, to buy virtual items on a kids site? It should not be! I am going to write a twelve paragraph letter to neopets on this subject, after seeing how few people actually realize neopets is being taken over!

From Reuters: Program Reveals Where Wikipedia Entrees Come From

A new tracing program that reveals where Wikipedia entries come from is stirring up controversy. People using FBI and CIA computers edited entries on such topics as the “Iraq war” and the prison at “Guantanamo Bay,” presenting a conflict of interest for the nonprofit online encyclopedia, according to a company spokesperson.

From today’s New York Times: Seeing Corporate Fingerprints in Wikipedia Edits

Collateral Damage: See here & here.

Collateral Damage: Today’s sarcasm is tomorrow’s news.

Categories: Barbie · Bush · Collateral Damage Jr. · Cry Havoc and Loose the Penguins of Irony · Disney · George Bush Desert Classic · Henry Kissinger · Iraq · Irony · New York Daily News · Nobel Peace Prize · Operation Bull Run · Penguins of irony · Tom Lehrer · Webkinz · Wiki Scanner · Wikipedia Scanner · collateral damage · george bush · iraq war · neopets · new york times

Ratatouille: A love story

July 2, 2007 · 3 Comments

1Earlier this year I saw Paris J’Taime, 22 short films by 22 directors (Gus Van Sant, Alexander Payne, The Coen Bros., Gerard Depardieu, etc.), all about love and guess what city? They were trifles, mostly, as they should be. Pleasant and touching looks at the City of Light — if it wasn’t commissioned by the Paris Tourist Bureau then they just got a freebie. What I remember most is Gena Rowlands and Ben Gazzara and Fanny Ardant (right) and Bob Hoskins. Not only are they great actors but they were all portraying something almost never seen in American movies: Passionate crazy love among men and women of certain age.

rat2Paris J’Taime is postcards from Paris. Ratatouille is the novel. Its story and sense of place is both deep and surprising. Unlike other Pixar movies, this was actually a movie I’d never seen before. I love Pixar and think they have made some of the best movies I’ve ever seen but the others were all riffs on familiar themes. Toy Story is a buddy movie — a great buddy movie to be sure — but still we knew going in that the Woody and Buzz were going to wind up as friends. Finding Nemo is a superb story of love, loss and letting-go, but even so I’d seen its basic idea before (for more of my thoughts about Nemo go here). Ratatouille, the story of a rat who becomes a chef, could easily have been another “fish-out-of-water makes good” movie but it isn’t.

(WARNING: Lots of spoilers below)

It never takes the obvious route. It is never hack (which is comedians’ name for the easy and cliche). It isn’t “HEARTWARMING.” Every choice made by the people involved is true to the story and the characters and not just what the audience expects. As a result it gives the audience so much more than mere easy laughs. The big challenge that our hero (voiced by the wonderful Patton Oswalt) overcomes is not will he become a chef, it’s how to make peace between being a rat AND being a chef. When his family comes to his aid it’s not a big sweeping emotional moment, it’s a much more realistic “yeah we’re family and this is what family does even when they’re angry at each other” moment. In other words: It’s a true moment, not a Hollywood one.

One of Ratatouille’s greatest strengths is that it never forgets that rats and people eating food are not something that go together. Even when the rats ride to the rescue and run the kitchen, the movie is smart enough to include a stomach-jarring shot of rodents swarming. If this had been made just by Disney Ratatouille would have had an ending where the restaurant is saved, the rat and the human both get the girl and snoooooore. That sort of happens, but not in the predictable way that ruined so many of Disney’s later animated movies.

Also it’s hard to imagine the later Disney movies including the scene where our hero and his father walk by the exterminator’s shop in the Marais whose window is decorated with dead rats in traps. (I’ve been by that store a number of times, it is quite wonderful.) Pre-Pixar animation at Disney long ago gave up being willing to actually upset the audience. For all that Lion King was willing to show the father’s death, it did it without the terror and darkness that makes Pinocchio one of the greatest and scariest movies I’ve ever seen.

ratdollThe only complaint I have with the movie has to do with its marketing. Disney/Pixar missed out on the perfect tie-in: A celebration of the wonderful Musée des égouts de Paris, the museum of the sewers of Paris. It is a truly unique place and the only museum in Paris whose gift shop already had plushy rats in stock.


Categories: Alexander Payne · Ben Gazzara · Bob Hoskins · Disney · Fanny Ardant · Finding Nemo · Gena Rowlands · Gerard Depardieu · Gus Van Sant · Lion King · Musée des égouts de Paris · Paris J'Taime · Patton Oswalt · Pinocchio · Pixar · Ratatouille · The Coen Bros. · Toy Story

1200-year-old Mickey Mouse discovered; Disney claims copyright

June 17, 2007 · 1 Comment

mouseThe world’s most hidden Mickey has been found in Uppåkra in southern Sweden. Archaeologists there found an iron age version of Walt’s favorite rodent. The 1200-year-old item is believed to have been a woman’s brooch. Why am I not surprised that Mrs. Collateral Damage has Swedish blood in her? I am looking forward to the discovery of prehistoric Hello Kitty.

Categories: Disney · Hello Kitty · Mickey Mouse · Mrs. Collateral Damage's Guide to Disney

Mickey wants a MiLF?

March 26, 2007 · No Comments

Broke Hoedown reports Disney ran into some collateral damage when it renamed it’s soon-to-open Monsters Inc. Laugh Floor Comedy Club to just plain old Monsters Inc. Laugh Floor which gives it the acronym MiLF.


Categories: Broke Hoedown · Disney · MiLF

When Tigger socks are outlawed, only outlaws will wear cheerful Disney branded cloth on their feet

March 21, 2007 · 4 Comments

Last year Toni Kay Scott, a student at Napa Valley’s Redwood Middle School, was sent to an in-school suspension program (with the wonderfully Orwellian-name of Students With Attitude Problems). Her crime? Violating a dress code by wearing socks with Tigger on them, along with a denim skirt and a brown shirt with a pink border.

Said code requires clothes with solid colors in blue, white, green, yellow, khaki, gray, brown and black. Permitted fabrics are cotton twill, corduroy and chino, but not denim.

To no one’s surprise a lawsuit has resulted. I fully expect Lee, Levis, Disney and (RED) to file amicus curiae brief on behalf of Ms. Scott. I, on the other hand, will try to trademark the phrase Students With Attitude Problems.

Categories: (RED) · Disney · Legal issues · Tigger · When things are outlawed · lawyers

Pirates of the Caribbean marketing event

March 19, 2007 · No Comments

Yeah, I went to the official pre-release of the trailer for the next POTC movie on Sunday. I got some swag and saw the first movie again on the big screen for free. I also got to see Mrs. CollateralDamage and Collateral Damage Jr. dress up like pirates. That’s always a good thing. Mrs. CD has a complete write up here. As far as the trailer goes: That movie is going to stink but it has Chow Yun Fat in and will make a bazillion dollars. And the CD family will be there opening night. If for no other reason than to see Johnny Depp and Keith Richards together on the screen. (And I love Chow Yun Fat — he makes Clint Eastwood look like a Sensitive New Age Guy.)

Categories: Chow Yun Fat · Disney · Mrs. Collateral Damage's Guide to Disney · Mrs. CollateralDamage · Pirates of the Caribbean