Fortune blunders in its year-end list of business blunders

Surprisingly, I am not the only one to chronicle the year’s dumbest business moments. The folks at an obscure little publication called Fortune have also put out a list and it’s one I must quibble with. By and large it’s pretty good… Eli Lily marketing Prozac for dogs, Merrill Lynch giving CEO Stanley O’Neal $161M for retiring after overseeing some of the worst losses in company history, the Cartoon Network fiasco … but nestled in at #9 is one that is just flat out wrong:

Ooh-la-la, gross! The French daily Le Monde calls Ratatouille, Pixar’s movie about a rat in a kitchen, “one of the greatest gastronomic films in the history of cinema.”

Ummm, guys and gals, DID YOU SEE THE MOVIE? Ratatouille (best movie I saw this year) was indeed one of the greatest movies ever made about the love of food and cooking. The only things that come close to it IMHO are Tampopo and maybe Eating Raoul. Sheesh. What’s a rat got to do to get a little respect around here?

(BTW, Thanks to AdFreak and SoundBite Back for mentioning CD along side the Fortune list.)

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