Godzilla is official spokesmonster for Cup Noodles in Brazil

If you need to wordlessly convey the idea of Japanese fast food to the Portuguese speaking people of Brazil who better to work with than Sensei Gojira himself? He even brought along some of his other rubber-suited movies stars (although I was sorry to see neither Mothra nor The Smog Monster included in the series). Message here: Monsters prefer to nom on people who eat Cup Noodles – which spells doom for graduate students everywhere.cup_noodles_monster_2 [Via: I Believe in Advertising]

Meanwhile in other movie-monster related advertising: A new campaign by The Chiba Lotte Marines seems to be positioning the team as the imperiled maidens of those movies. Given that the Marines are currently four games below .500 and seven games out of first place this is taking truth-in-advertising very seriously.

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(Via PinkTentacle)

Headline of the Day: “Japan’s baseball stadiums urged to drop octopus”

Won’t the octopi get hurt?

TOKYO (AFP) – Animal rights activists on Tuesday urged Japanese baseball stadiums to give up their usual fare of hot dogs and fried octopus balls and go vegetarian to fight global warming. Japan’s baseball commissioners announced as the season opened last week that the national pastime would take action to reduce greenhouse gas emissions, in particular by speeding up games. But People for the Ethical Treatment of Animals (PETA) said it would be more effective for concession stands to serve exclusively vegetarian fare.

When will PETA start speaking up on behalf of the endangered Tofu?

I would like to commend the Japanese baseball league for making game lengths an environmental issue. I hope MLB follows suit. Anything to speed the games up.

9:29 AM — Manny puts Sox ahead 6-4 in the 10th. They should play more games with a 13 hour time difference. I like watching baseball over breakfast.

CWAnd speaking of Japan & cephalapods: Got to watch the Japanese movie Calamari Wrestler last weekend. BRILLIANT! Plot: A dying pro-wrestler is cured by monks. Only drawback: cure turns him into a squid. He resumes his life as a pro-wrestler. Also resumes his relationship with his girlfriend. There are so many hysterical scenes it is hard to pick a favorite but I especially loved the one where the happy couple are skipping down the street hand-in-tentacle. It has special effects on a par with early Dr. Who and a truly wonderful campy humor. The Times quote on the box sums it up perfectly: “A cross between The Muppets and Godzilla.” Which is also a great idea for the next Muppets movie.