I really couldn’t top that headline. I’m not sure what’s more appalling the fact that Vaseline is doing this or the fact that they’re responding to an actual demand in the market place.
Skincare group Vaseline has introduced a skin-lightening application for Facebook in India, enabling users to make their faces whiter in their profile pictures. The download is designed to promote Vaseline’s range of skin-lightening creams for men, a huge and fast-growing market driven by fashion and a cultural preference for fairer skin.
So let me see if I got this right: Indian men want to look like Michael Jackson? Creeeeeepy.
Do they sell Barbie in India? They must. I wonder which skin color of Barbie sells more? Like I have to ask.