The always-brilliant website Sociological Images found this appalling ad for an Australian “luxury” real estate development. My first response after “This has got to be a hoax,” was how unsafe these places are when you have a resident scared out of her wits tied to a chair and calling the cops. This doesn’t make me want to live there, it makes me want to live anywhere BUT there.
After offending pretty much everyone – including the Chinese government – with its horrible ad which said, “You can’t save Tibet but we can save you money at a Tibetan restaurant, Groupon is hoping spin will save it from having to say it’s sorry.
Groupon founder Andrew Mason wrote in his blog:
A really, really stupid one. That’s what type.
Kudos to Groupon for so quickly going from a neutral brand to one with significant negatives. Not easy to do when your sole public purpose is to help people save money. The ad also pulled off the unique trick of being the first thing that both the Tibetan exiles and Chinese government have ever agreed on.
Here’s my favorite piece of fallout: Even the owner of the Himalayan restaurant mentioned in the ad, is pissed at them.
The December issue of French Vogue, edited by Tom Ford, features an extensive spread of child models presented more or less like whores. The girl above is 6. Lemme spell that for you: s-i-x! I’m a big Tom Ford fan. Or, well, was. Artistic freedom and everything, and no, this shouldn’t be made illegal—but I believe this is Totally Not Cool.
Apparently French Vogue is where they run all the most appalling stuff. They managed to hit #5 on 2009’s list of Top 10 Marketing Blunders with a salute to black-face featuring a photo spread of the very Caucasian Lara Stone painted head-to-toe in dark make-up. Keep up the good work gang! It’s going to take a lot of work to keep them out of 2011’s Top 10.