Abercrombie & Fitch is selling the ‘Ashley push-up triangle’ top which features thick padding in the cup to give the illusion of a larger chest size. What’s news about that? It’s for girls 8 to 14.
Yes, for a mere $24.50 you too can pimp out your not-yet-tween girl and remind her that its all about the cup size.
It’s good to see that old A&F (where my grandfather once went to kit-up for safaris) is keeping true to its newer brand promise of making money off the sexual exploitation of children. (If they’re going to do that shouldn’t they be a division of American Apparel? Here are the details on the latest in a long line of sex harassment suits against CEO Dov Charney.)
A few other things A&F has done to live up to its brand promise:
- Ads that feature shop assistants in lieu of models, often posing semi-nude.
- An ‘Impact Team’ to ensure all employees comply with its ‘look policy’.
- Paid $2.2 million to settle a suit over allegations it forced its employees to buy and wear its clothes while on the job.
- Paid $50 million to settle a discrimination lawsuit brought by pretty much every non-Caucasian who made the mistake of getting a job with A&F.
- Paid $13K to an employee forced to work out of site of the public because she had a prosthetic arm
Collateral Damage 