Court slaps Hello Kitty for stealing bunny

miffy-copied1Sanrio has lost a cut of the oh-so-lucrative Benelux market (that’s Belgium, the Netherlands, and Luxembourg, FYI). A Dutch court has ruled that

a minimalist rabbit character dreamed up by Sanrio Co., the Tokyo-based parent company of the Hello Kitty empire, infringes on the rights of her arch-nemesis, Miffy.

Do you love the idea that Kitty has an arch-nemesis as much as I do? A peremptory inspection of the characters appears to support the court’s decision. Given how generic they both look it’s hard for me to believe anyone deserves a copyright here. I mean how many ways are there to draw a cartoon bunny anyway?

life in hell

Oh, shut up Groening.

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“Smartbook Says Bloggers Can’t Use The Word Smartbook Anymore. Smartbook.”

I really can’t top that TechCrunch headline.

For most of us, the term ’smartbook’ (a device that’s somewhere in between a smartphone and a netbook) is nothing but the latest tech buzzword du jour. For German company Smartbook, however, it’s apparently a chance to score some free publicity by vigilantly defending a multinational trademark and threatening to sue everyone who dares use it in conversations.

Smartbook AG has also targeted media outlets who use the word generically to describe some next-generation devices. For instance, electronics industry newspaper EE Times has removed all references to the word, and even downright deleted an article that dealt with the legal threats put forward by Smartbook against the media company…Now it appears the company is actively going to pursue international bloggers and press too, no longer limiting themselves to those in German-speaking countries.

There’s a very technical marketing word to describe this situation: FAILURE.

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