Amazon unveils homophobic computer software

Over the weekend Amazon seems to have broken through the Turing barrier and unveiled an artificial intelligence that is predisposed to homophobia. At least that’s how I read their explanation for why the sales rankings for books with gay, lesbian and other non-heterosexual “adult” topics.

“We recently discovered a glitch to our Amazon sales rank feature that is in the process of being fixed.  We’re working to correct the problem as quickly as possible.”

That’s one highly selective glitch. As Peter Kafka (who is skeptical of both sides) points out: “Amazon’s listing for Annie Proloux’s “Brokeback Mountain” doesn’t have a sales rank. But the author’s newest book does have one.”

The story of the glitch or suppression is one of those twitter-nightmares marketers now live in fear of. #Amazonfail is the #1 trending topic there at the moment.

While the sales rank for Brokeback had been restored by this morning( #18,894 far ahead of “The Shipping News” which I love), the damage has been done and it’s going to be interesting to see how Amazon tries to fix it. As yet no official press release from them on the topic.

If this was an attempt to hide gay content it was doomed to fail. The High School Musical DVDs are the top 6 bestselling DVDs for tweens on Amazon. Nothing could counter that.

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Top 10 Marketing Blunders of 2008

Yeah, there’s a lot more than 10 here. What can I say? It was a very good year for very bad things.

(PS: If you liked this would you mind going here and voting for it on Digg?)

GRAND PRIZE FOR SUSTAINED ORGANIZATIONAL EFFORT

(tie)

The John McCain Presidential Campaign

  • “Our economy, I think, is still — the fundamentals of our economy are strong.”
  • Has no idea how many houses he (or his wife) owns.
  • Picks Sara Palin, the Broad to Nowhere who couldn’t find Russia or Africa on a map.
  • Campaign adviser and former HP CEO Carly Fiorina says Palin couldn’t run a major corporation.
  • Campaign adviser and former senator Phil Gramm says Americans are whiners about economic problems.
  • “Shutting down” his campaign to fix the bailout.
  • “Lipstick on a pig”
  • Egregious attack on Dungeons & Dragons that clearly cost him the election. (OK, maybe not so much the last one).

GM

Runners Up

  1. Ford features “Space Oddity” — a song about astronaut suicide — in new car campaign.
  2. Framingham State College  uses the word blah 137 times in a 312-word fundraising letter.
  3. Disney (multiple entries): Bans kids from DisneyWorld restaurant; Changes “It’s A Small World” to “A Salute to All Nations, But Mostly America; and Sells “High School Musical” panties for tween girls with the phrase “Dive In” on them.
  4. Woolworths (UK) launches Lolita brand of beds for young girl
  5. JetBlue lives up to Southwest’s parody ad by charging for pillows.
  6. Russia uses smiling kids in tourism ad for war zone
  7. Residents of Lesbos sue those other lesbians over brand name
  8. Motrin gets headache from viral moms video
  9. Butcher’s ads feature “Meat Products, Fresh Service” on naked woman
  10. Hershey asks if you’ve found Mr. Goodbar

Special Jury Awards

Co-Branding That Shouldn’t Have Been

The Alpha & Omega of Over-reaching

Product Failure

The Penguins Of Irony “Oh NO You Din’t” Awards

Previous years’ lists

Penguin seal

High School Musical promo panties banned in UK

Mrs. CollateralDamage got the story:

Following objections by parents in Great Britian, Disney has stopped selling High School Musical themed panties for “tween” girls. The panties have the phrase “Dive In” emblazoned on them, prompting an uproar in the UK. According to Disney, the slogan is from the swimming pool scene featured in “High School Musical 2.”

That filthy, filthy mouse.