Japan’s latest ambassadors in marketing are a young woman dressed as a schoolgirl, another as a Victorian doll in voluminous frilly skirts and a singer dressed in a polka dot shirt with a bunny print, offset by bouffant back-combed hair. They join the previously named ambassadors Hello Kitty and Doraemon as the latest weapons in the nations attempt to conquer the world with cute.
School girls are a huge theme in Japan’s sexual psyche – any questions on that issue can be answered by this post over at Tokyo Mango.